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Individuals & Families

Health insurance that fits your life.

UnitedHealthcare believes everyone deserves flexible health care. That’s why we offer a range of health insurance plans directly to families and individuals under age 64 through our subsidiary, Golden Rule Insurance Company.

From traditional health benefits to Health Savings Accounts Plans and more, Golden Rule® may have coverage that’s right for you.

Ten-Minute Guide to Health Reform

Ten-Minute Guide to Health Reform

The guide provides easy-to-understand answers on what's changing, how it may affect people and exploring the health coverage options people will have in 2014.

Health Care Lane

Health Care Lane

Health Care Lane is a virtual street that makes learning about health care easier and more enjoyable. When you visit Health Care Lane you will visit different businesses, with friendly employees who are excited to talk to you about all sorts of health care topics.

Need insurance for yourself or your family?
Get a quote For costs, benefits, exclusions, limitations, eligibility and renewal terms, call 1-888-545-5205 or get a quote.

Health insurance options for unemployed workers
Get a quote Learn about cost-effective health insurance options available for unemployed workers and their families. View options online

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Brokers: Want to work with individuals and families?
Get a quote You can meet their insurance needs by marketing Golden Rule's competitive portfolio of health insurance products. Go to our online appointment form or call us at 800-474-4467 (option 5).

Insurance and HMO plans are subject to health underwriting and product availability and insurance and HMO plan designs vary by state.