New York Pediatric COVID-19 vaccination reward program expansion

UnitedHealthcare is offering eligible New York members whose dependents* are enrolled in a fully insured UnitedHealthcare or Oxford plan a $100 pre-paid Target gift card when they complete their COVID-19 vaccinations. 

How the program works

The New York Pediatric COVID-19 Vaccination Reward program is in effect May 5, 2022 through October 1, 2022. These dates are specified in the Pediatric COVID-19 Vaccination Reward Rider to the Group Policy, as approved by the Department of Financial Services.

There is no action required of the member other than ensuring their eligible dependent’s pediatric COVID-19 vaccination course, with the second dose to be given according to the program timeline above, and they must show their health plan ID card to the vaccine provider.

Eligible members and dependents do not need to contact UnitedHealthcare or submit a request to receive the Target gift card. The gift card will be mailed to the member’s address and should be received 8-to12 weeks after UnitedHealthcare receives the dependent’s claim for the second dose of the vaccine.

Cost of the program

There is no additional cost to the subscriber for participation. The program is included as part of UnitedHealthcare and Oxford medical plans. Members continue to have $0 cost-share (copays, deductibles, or coinsurance) on FDA-authorized COVID-19 vaccines no matter where they get the vaccine. This includes when two doses are required. Members should not receive a bill for the vaccine.

Recipients may redeem their gift card toward the purchase of merchandise on or at a Target retail location of their choice.

Member communications

UnitedHealthcare will send a communication to members informing them of the program for whom they have an email address on file for. In addition, brokers are encouraged to send the appropriate Pediatric COVID-19 Vaccination Reward Rider to their clients:

Additional information

UnitedHealthcare and Oxford members with questions about the New York Pediatric COVID-19 Vaccination Reward program may call UnitedHealthcare at the toll-free number on their health plan ID card.

The CDC remains the best resource for COVID-19 vaccine information. For COVID-19 vaccine coverage details and help finding vaccine resources, go to

Please contact your UnitedHealthcare or Oxford sales representative or contact Client services at 1-888-201-4216 or with questions.