White background with sound wave graphic. Graphic movement to match V.O.
Cityscape background with a map of America graphic. Person icons appear over the background as the number counts to 48 million. Text in white: “Hearing loss affects about 48m adults.” In bigger font for emphasis: “48m”
VOICE: Hearing loss affects about 48 million adults, including 50% of people 75 years or older.
Text in blue appears in sync with the V.O.: “Consistent exposure to moderately loud sounds, and exposure to a single loud sound, can contribute to hearing loss, which if left untreated may increase the risk of health conditions such as dementia ”Bold “increase the risk of health conditions such as dementia”
B-roll of an older person enjoying time with family/grandchildren
Text bolded and in blue appears in sync with the V.O.: “Ways to protect your ears”
B-roll of an older person crossing a busy street background. Icon of walking person and text – “Walk away” – appear from the left and walk across the frame to the right.
VOICE: It's important to avoid noisy places.
Background of earbuds. Sound wave graphic in the lower left corner becomes smaller. Text – “Turn down the sound” – drops across the frame to the lower right corner.
B-roll of an older person putting in ear plugs at a music concert
VOICE: Limit the use of earbuds and wear earplugs if exposure to loud sounds is unavoidable.
Background of fruits and vegetables. Text – “Eat a healthy diet” – fades in as fruit and vegetable icons drop from above, landing next to the text.
VOICE: Eat a healthy diet to provide your ears with nutrients.
B-roll of an older person meeting with a health professional to get fitted for a hearing aid.
VOICE: Get tested and use hearing aids if needed.
White background with soundwave graphic. UHC and Wish of a Lifetime logos to appear. Graphic movement to match V.O.
Text in blue appears in sync with the V.O.: “.”
VOICE: This has been a message from UnitedHealthcare Hearing, Wish of a Lifetime from AARP, and this station.
Learn more at WishOfALifeTime.org.
